Just over 25 percent of individuals claimed they were a victim of mobile or online fraud, but interestingly, almost 50 percent continue to check their bank accounts, and 32 percent pay monthly bills using their smartphone or tablet.
In this day and age, there's no such thing as over-explaining, especially when it comes to buying a product or a service. Studies, like those conducted by Google, have shown that people are constantly researching before making a purchase.
As a business owner, you need to be able to answer how you will provide your clients with the services and items that they need. Once you've done this, you can better assess whether your ultimate goals are in line with the steps you are taking.
Jim Farley recently told the Canadian publication that mobile devices can be used to give individuals more relevant information. Those facts can be then shared with other consumers who are also in the market for a new vehicle.