Do You Need to Buy All Variations of Your Domain?

11/29/2018 - There are 1.9 billion websites. Outside of the usual top-level domains (.com, .net, .org, etc.), there are over 1,000 TLDs. When buying the domain for your website, should you buy your domain in multiple TLDs? Should you buy the misspellings of your brand? Should you own variations of your domain and brand? In today’s episode of […]

Can You Publish Too Much Content?

11/8/2018 - This week’s episode answers a listener question: “Is content marketing just always posting more and more content?” Tobaria and Aaron talk about what content and content marketing is, how to reuse content, ROI of content efforts, actual numbers from their blog posts, why evergreen content is important and more! The Marketing Myths Podcast is available […]

Do Marketing Platforms Listen to Us to Serve Ads?

11/1/2018 - We’ve all been targeted with an ad on Facebook or while browsing online where we thought there was NO WAY anyone could have known about it. Back in 2016, Facebook came out and said they were NOT using smartphone microphones to listen into our conversations. But is that true? What about Google? Is Google listening […]

From The Blog

Can you publish too much content?

6/12/2019 - Content. Consumers want it. Search engines demand it. You struggle to find the time to create it. Content marketing is one of the most important things you can do to drive organic traffic to your website. Content helps consumers build a relationship with your brand, encourages conversions and provides your customers with the information they […]

Perfecting the Request for Proposal

6/3/2019 - If you’ve been tasked to write a Digital Marketing RFP as part of your procurement duties, it’s likely that you started with a general marketing RFP and dropped in notes from the requesting department. It’s also likely you did not fully understand what you were asking for in the RFP, or even what questions to […]

How Marketers Are Using Artificial Intelligence

5/13/2019 - Artificial intelligence (AI) is going to be a part of everything that we do in the future. But did you know marketing platforms have already started integrating AI into its platforms? A lot of the announcements come without any hype, but they have the potential to change the way marketers work within the platform. We’re […]

KeyMedia Solutions

Archive for November, 2018

Do You Need to Buy All Variations of Your Domain?

Can You Publish Too Much Content?

Do Marketing Platforms Listen to Us to Serve Ads?