Author Archive for "miranda-cain"

Inbound Marketing – It’s Easier Than You Think

9/4/2018 - You’ve probably heard the term “Inbound Marketing.” You’ve seen the hub-bub about it in every marketing related resource you follow. But what’s the big deal? Why is Inbound Marketing so popular and how can you actually apply it to your business and marketing needs? Hubspot explains Inbound Marketing as – “Inbound marketing is focused on […]

There Might be a Robot in Your Closet

7/19/2018 - For a long time, there’s been a fight to ensure humans stay relevant in the age of data and automation—an effort to combat the whole “robots are taking over the world” idea. We’ve even wrote about Humanizing Automation in previous blogs! Especially with the data privacy conversations circulating the technology and marketing world, it might […]

How do I Grow my Email List?

3/22/2018 - As marketers we spend a lot of time talking about email best practices—things like how to generate a catching subject line, what kind of graphics should you use in your email, what time of day should you send an email and how many times should you email your list. You can engage with your list […]

Get Organized this Year on Social Media

2/1/2018 - It seems like every week our favorite social media platforms force us to change something — adapt to a new layout, update settings, or agree to new terms & services. But don’t take my word for it. Let’s take a look at how the social scene in 2017 shook things up in big ways. Facebook […]

Mobile Search Killed the Desktop Star

10/26/2017 - Whether or not you understand the elaborate ins and outs of digital media, it isn’t hard to comprehend the impact mobile smartphones have made on our daily lives. Our mobile devices have become more than just an every-day care item. Today, they represent our connection to society around us. This connection hasn’t just changed how […]

Customize your Business: Let your Culture Work for You

8/24/2017 - As a business owner or leader within an organization, growth projections, goals, and sales are often high on the priority list. Numbers and statics are among the usual suspects in determining success and the common denominators in finding areas of improvement. However, within those dollar figures and customer counts are the people who make the […]