Archive for the "Content" Category

You need SEO. Here’s Why.

10/25/2018 - Unless you have been living under a rock, you have heard the acronym “SEO” or the term “Search Engine Optimization.” What is SEO and why do you need it if you have a website? Great question. Read on. What Is SEO? According to Moz, Search Engine Optimization (SEO) is the practice of increasing the quantity […]

Our Top Five KMS 10at10 Episodes

11/7/2017 - What started out as a test when Facebook announced that it was rolling out livestream capabilities for the general public, KMS 10at10 turned into a weekly staple in our office. Part of what we do at KeyMedia Solutions is research new online technologies. When platforms like Periscope & Meerkat began offering livestreaming options to users, […]

Has Facebook Become a Video Platform?

10/12/2017 - Let me start by asking you a question. When you think of Facebook, do you consider it a social media network or a video platform? If I were to ask you that question in 2015 you might say that Facebook is a social platform for people to write posts, engage with friends, and occasionally share […]

A-List Marketing: Run your Social like a Celebrity

9/14/2017 - You’ve set up your website, your Facebook business page, and have a list of a quality email addresses. You’ve been writing blog posts, sharing photos on your Facebook page, and pushing coupons out to your email list. But after that you feel a little bit lost. Is this marketing? The break-through opportunity with marketing online […]

Three Recommendations for Producing Content

9/7/2017 - No matter the industry you’re in, I’m sure you’ve heard everyone say how important producing content is to your marketing strategy. Today people want to watch videos, so we make videos. People want insider information about a certain industry, so we write whitepapers and case studies. The importance of useful content has never been higher. […]

What are Facebook Secret Videos?

8/31/2017 - When I first heard about Facebook’s “Secret Videos” my eyes widened and my mind wondered. I imagined a hidden playlist of videos buried somewhere deep in a part of Facebook long forgotten by civilization. “They could be anything,” I thought to myself – they could be leaked videos of Mark Zuckerberg creating the social platform […]

Facebook Live: All Your Questions Answered in 10 Minutes

7/10/2017 - You’ve seen the notifications, maybe even watched a Live video. Have you ever wondered if it could help you reach your company goals? Increase leads or generate brand engagements? I’ve had a lot of questions lately about what Facebook Live is, how it works, and if it is good for the company. Hopefully, I will […]

Why is Video Marketing So Important?

6/22/2017 - Video marketing has revolutionized the way businesses approach their online marketing strategies. The mass increase in video production has flooded the online landscape with footage about anything and everything. Want to learn about a business? Watch their company culture video on their website. Need help fixing your car? Type in what you need and watch […]

To use Video or Not to use Video

3/23/2017 - In the past when you thought of video you thought of the family TV with antenna bunny ears and you had three channel choices. Then, along came cable and 1,000 more channels. Today, we have the internet which gives us countless streaming options, YouTube channels, plus just about anything you want to watch. I once […]

The Importance of Creating New Content

3/9/2017 - I’ve said it a lot in many of my other blog posts – content is a broad word that can be created in a lot of different ways. This fact can lead to frustrations for people trying to produce quality content for their audience. As a Content Specialist, it’s my job to not only create […]