Archive for May, 2019

How Marketers Are Using Artificial Intelligence

5/13/2019 - Artificial intelligence (AI) is going to be a part of everything that we do in the future. But did you know marketing platforms have already started integrating AI into its platforms? A lot of the announcements come without any hype, but they have the potential to change the way marketers work within the platform. We’re […]

Only eCommerce Websites Need SSL Certificates

5/9/2019 - Websites that sell products need a secure connection because they are taking people’s personal information like their name, address, phone number, email address, credit card information, etc. The consensus is that websites that collect sensitive information need to be secure, but what about websites that don’t collect this information? Some people do not think they […]

Facebook Is Rebuilding and Working Towards More Privacy

5/3/2019 - It seems like Facebook CEO, Mark Zuckerburg always has something cooking. On April 30th, the social media platform hosted its annual conference, F8, with over 5,000 in attendance. Zuckerburg, during his keynote speech, talked about how Facebook is working towards a more privacy based social platform. He stressed the importance of this privacy change and […]

Social Media Ads Don’t Work

5/2/2019 - There are a lot of question around the effectiveness of Facebook and LinkedIn advertising strategies. Are they worth the time and money? On this week’s Marketing Myths Podcast, Aaron and Tobaria talk through this myth, offer real data that backs their final conclusion, and even give advice on how to successful run a campaign on […]