Google’s Penguin algorithm: What you need to know

10/31/2014 - Recently, on October 17, Google rolled out the third update to its Penguin algorithm.

How to get younger people interested in your marketing

10/30/2014 - Focusing on teenagers through concentrated marketing tactics helps to promote your business, but companies need to do their research.

Developing Your 2015 Media Strategy

10/27/2014 - Last week, we talked about the importance of diversifying your media plan. Instead of defining your strategy with a “traditional media” and “digital media” plan, you need to start thinking of your strategy as a goal driven plan that supports your corporate goal(s). Every media dollar spent should support and assist the big picture plan […]

The value of an internet marketing agency

10/22/2014 - Small business owners understand the value and professional expertise an internet marketing agency can provide.

Marketing tools for SMBs

10/21/2014 - What digital marketing tools do small and midsize businesses (SMBs) need to be successful?

Traditional Media is Dead… Maybe

10/20/2014 - This past week I overheard a conversation regarding HBO’s latest announcement and how it would “kill” cable television. My first thought was that we are living in a Chicken Little world. Will this change impact cable television? Probably. But not anymore than Netflix or Hulu. After all, according to Yahoo Tech, only about 14% of […]

Businesses’ key digital marketing goals

10/16/2014 - In this day and age, it is critical that businesses have a strong digital footprint.

Effective marketing practices during the holidays

10/15/2014 - There are several ways to approach marketing during the holiday season.

Utilize Programmatic Marketing to Increase Consumer Value

10/13/2014 - What is Real Time Buying (RTB) or Programmatic Marketing? Simply defined, this is the process of buying media in an automated fashion through digital platforms (DSP’s). Or in a more visual description, the “stock market” or “eBay” of buying and selling media in real time; one ad impression at a time. This type of marketing […]

From The Blog

Email Marketing is a Scam

4/4/2019 - The Marketing Myths Podcast is available where you listen to podcasts! We would appreciate it if you’d rate and recommend our podcast. Anchor Apple Podcasts Breaker Castbox Google Podcasts Overcast Pocket Casts RadioPublic Spotify Stitcher Show Notes

Podcast Advertising is Too Young with Sarah Werner

3/28/2019 - Today we are joined by Sarah Werner. Sarah is the creator and host of the Write Now podcast, the creator of the Girl in Space Podcast, and has a podcast master class where you can learn EVERYTHING about podcasting. In this episode, we pick Sarah’s brain about the myth that it’s too early to advertise […]

I Don’t Need an Agency to Run My Social Media

3/21/2019 - The vast majority of business owners agree that being on social media is non-negotiable. The questions come in when deciding who will complete your social media marketing tasks? You can do it. But do you have time? Do you know what you are doing? You could hire someone. But that gets expensive, right? On today’s […]

KeyMedia Solutions

Archive for October, 2014