We’re always excited to tell people about our team’s accomplishments. And today we’re proud to say that we have four 5pecialist on our staff. Ashley, Luke, Paul, and Tobaria passed all five Google Certification tests before the September 15th deadline.

On August 14, Google announced the 5pecialist Challenge. To complete the challenge, we had to pass all five advertising exams and the AdWords Fundamentals test by September 15, 2015. The exams were over AdWords Search, AdWords Display, Video, Shopping, and Mobile Advertising. Each class dug deep into key components of different types of campaigns and how to manage and optimize them properly.

Google wants advertisers to know how to use their products inside and out so they can get the best results possible for their campaigns. It’s important as users of AdWords to stay on top of the always-changing platform. Google has a tendency to change things almost daily, some changes being minor and some can be major. The certifications only lasts between 12-16 months to keep its users up to date with the newest technologies. The online advertising industry moves extremely fast. A new technology today may not be relevant in a year.

KeyMedia Solutions is proud to be a Google Partner. With over 30 certifications between our 10 employees, we take pride in becoming experts in Google Advertising. Our number one goal is to help our clients connect to their customers and simplify your digital media so you can focus on building your business. If you have any questions or if you’re interested in working with KeyMedia Solutions, feel free to contact us any time.